Falkirk have introduced a new and creative way to reward season ticket holders and also encourage new fans along to The Falkirk Stadium in 2014/15.
If any home league fixture ends 0-0, season ticket holders will be given a free ticket to bring along a friend to the next home game.
Kieran Koszary, Falkirk FC Business Development Manager, said: "We are the first club in the UK to introduce such a policy. We are looking to give something back to our loyal season ticket holders and also encourage new fans along to The Falkirk Stadium.
“Football is in the entertainment business and this is a policy we firmly believe in at Falkirk Football Club."